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The client needed a comprehensive and values-driven e-commerce platform to sell their colourful vintage-style clothing, homeware, and accessories for women, men, children, and the home all ethically made in the UK using organic cotton, tencel, and linen with plastic-free packaging. Their existing setup lacked a platform capable of managing an extensive catalog spanning multiple product categories and audiences, while also communicating their sustainability story, circular economy initiatives, fabric-by-the-metre offering, London physical shop, and workshops all within a cohesive and distinctly British lifestyle brand experience.
We developed a fully featured lifestyle e-commerce platform for Palava on Shopify, organized across eight primary sections . The platform also includes a Pre-loved trade-in programme, a Natural History Museum collaboration collection, repair workshop booking, sewing workshops and events, a sustainability blog, a seasonal print showcase, stockist finder, gift vouchers, and a London shop page all reflecting Palava’s commitment to ethical, joyful, and sustainable British fashion.
Shopify, HTML5, CSS3, JavaScript, Liquid (Shopify Templating), REST APIs, Cloud Hosting (Shopify CDN)
Palava is a UK-based ethical fashion and lifestyle brand offering colourful vintage-style clothing, homeware, and accessories for women, men, and children all made in the UK from organic cotton, tencel, and linen with plastic-free packaging. Their Shopify platform is one of the most comprehensive sustainable fashion stores in the UK, encompassing everything from signature named-style dresses and heritage knitwear to homeware, leftover-fabric Hatchery creations, a pre-loved trade-in programme, fabric by the metre, repair workshops, and a Natural History Museum collaboration all underpinned by a genuine commitment to joyful, ethical, and circular British fashion.
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