Challenge
Onfloor Technologies, a family-owned manufacturer of planetary floor grinders, sanders, and vacuums, needed an e-commerce platform that could handle a technically complex catalog — machines, tools, replacement parts, and maintenance kits — while helping contractors and commercial buyers quickly find the right equipment for specific applications (concrete grinding, coating removal, wood floor resurfacing).
Solution Implemented
We built a Shopify-powered store organized by both product type (machines, tools, replacement parts) and by application (concrete grinding, polished concrete, mastic removal, wood & deck), making it easier for buyers to navigate a technical product range. Support resources — product manuals, how-to videos, an FAQ/knowledge center, and financing options — were integrated directly into the shopping experience to reduce pre-sale support inquiries for complex equipment purchases.
Technology Stack Used
Shopify, Liquid, HTML5, CSS3, JavaScript, Cloud Hosting
Impact & Results
- Simplified navigation of a complex catalog through dual product-type and application-based browsing
- Reduced support load via self-service manuals, FAQs, and how-to videos
- Supported larger purchases through integrated financing options
- Improved repeat purchases of maintenance kits and replacement parts tied to specific machine series
Project Description
An e-commerce platform built for Onfloor Technologies, a US-based manufacturer of planetary floor restoration machines. Built on Shopify, the store organizes a technically complex catalog by application and product type, while integrated manuals, videos, and financing options support contractors and commercial buyers through complex equipment purchases.
