Challenge
The client, a Bengaluru-based PC hardware and gaming retailer, needed a robust e-commerce platform capable of handling an extensive catalog (50+ brands across processors, GPUs, peripherals, cooling systems, simulators, and more), while also supporting custom PC building — letting customers request configurations based on budget and use case (gaming, content creation, research/AI) rather than just buying off-the-shelf parts.
Solution Implemented
We built a custom e-commerce platform with deep category and brand-based navigation, a dedicated custom PC configurator/quote form for personalized build requests, and curated prebuilt PC collections organized by use case. Deal-of-the-day promotions, wishlist functionality, and integrated Google review displays were added to build trust, alongside WhatsApp support and GST billing for bulk/corporate buyers.
Technology Stack Used
Custom PHP-based E-commerce CMS, HTML5, CSS3, JavaScript, MySQL, WhatsApp Integration, Cloud Hosting
Impact & Results
- Streamlined navigation across 50+ brands and dozens of component categories
- Increased qualified leads through the custom PC configurator/quote system
- Stronger trust signals via integrated Google reviews (4.8★) directly on-site
- Supported B2B and bulk buyers through GST billing and EMI options
Project Description
An e-commerce platform built for The IT Gear, a Bengaluru-based gaming PC and computer hardware retailer. The custom-built platform organizes an extensive multi-brand catalog by component and use case, while a dedicated PC configurator helps customers request personalized builds — supporting both individual gamers and bulk/corporate buyers.
