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The client needed a comprehensive e-commerce platform to sell a wide range of fishing equipment and outdoor gear to anglers and outdoor enthusiasts in Bulgaria. Their existing setup lacked a structured catalog capable of covering the full depth of fishing disciplines float, feeder, carp, fly, and predator fishing along with camping, outdoor clothing, electronics, and boats, while also managing product filtering, wishlist functionality, price sorting, and stock availability across hundreds of products.
We developed a fully structured fishing and outdoor gear e-commerce platform for Nasluka Shop, featuring a deep multi-level product catalog organized across major sections Fishing Equipment (rods, reels, lines, lures, hooks, groundbait), Accessories (float, feeder, carp, fly, and predator fishing tools), Gear (holdalls, keepnets, landing nets, tackle boxes, luggage), Camping (tents, bivvies, beds, chairs, cooking, lighting), Clothing (jackets, waders, boots, thermal wear, gloves), Electronics & Fishfinders (sonars, cameras, transducers), Boats & Engines, Winter & Underwater Fishing, and a Sale section. The platform includes product wishlist, product comparison, advanced sorting and filtering, customer account management, and a gift voucher system all tailored for serious anglers and outdoor enthusiasts.
PHP, OpenCart / Custom E-Commerce Framework, HTML5, CSS3, JavaScript, REST APIs, Cloud Hosting
Nasluka Shop is a Bulgaria-based e-commerce platform specialising in fishing equipment and outdoor gear for anglers and outdoor enthusiasts of all levels. The platform offers a comprehensive catalog covering every aspect of the fishing and outdoor lifestyle from specialist rods, reels, lures, and terminal tackle across all major fishing disciplines, to camping equipment, outdoor clothing, fishfinder electronics, and boats with advanced product filtering, wishlist, comparison tools, and a gift voucher system, making it a one-stop destination for anyone passionate about fishing and the outdoors.
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